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Given the changes in the commercial landscape brought by advances in new media technologies, Chinese legislators updated the country’s advertising law. The new rules entered into force on September 1.
This overhaul is the first major revision since the Advertising Law was introduced in 1994 – before the internet era and the introduction of many Western brands into the Chinese market. The resulting new regime has been described as creating one of the world’s strictest sets of standards for advertisers to adhere to. Moreover, hefty fines are foreseen for violators. Any entity or individual may report suspected false advertising activities to the Administration for Industry & Commerce (AIC). The AIC is required to handle the case and notify both parties within seven working days and officials may be punished for failing their duties if they do not properly investigate the violations. The China Consumer’s Association and other consumer protection organizations will also be empowered to monitor false advertising activities which harm consumers.
Among the various provisions, some of the strictest rules apply to the protection of minors. While children can still perform or appear in a commercial, children under 10 years of age are not allowed to endorse products, as they lack independent judgement to validate the authenticity of the product or service they would promote. Furthermore, no advertising materials are permitted in elementary school, middle school or kindergarten, and severe restrictions have been introduced as to what ads can be targeted at young children.
The new rules also target specific industries. Baby milk powder, as well as drinks and food for infants in general, have always been a sensitive area in China due to a number of past scandals. Advertising of these products was already prohibited in the past, although the ban was not strictly enforced. With the amended law, companies will incur much heavier fines if their products claim to replace a mother’s milk, fully or partially. New restrictions also include the advertising of health related products such as health food, pharmaceutical products, and medical equipment under the guise of health information programs or columns on any media platform. Tobacco products also face a new ban for ads that are specifically targeting underage consumers, and even approved advertising can no longer appear in mass media or in public places.
The law even goes into the detail of regulating language, with a prohibition of claims containing superlatives such as “highest”, “best”, “first”, “national level”. Large ecommerce companies such as JD.com and Taobao have already taken steps of precaution by returning an error message when a search is made using superlative words.
When it comes to advertising in digital form, direct marketing to home addresses or in electronic format without the recipients consent or request is illegal – the Law now also requires advertisements sent in electronic format to display the sender’s real identity and contact details, as well as information on how to unsubscribe from further advertisements. Internet advertisements must not interfere with people’s normal usage of the internet and pop-up windows must be capable of being closed by one single click. The burden is not only on the company, but also on the internet service provider to monitor and shut down such ads on their software platforms.
In addition to companies, celebrities are now also held liable for what they endorse. They are required to have used the product/service personally, and thus can vouch that they perform as they claim. In addition to monetary penalties, celebrities in violation will be banned from taking other endorsement deals for a period of three years.
Although it is uncertain how strictly enforced this new amended law will be, China definitely appears to be serious about cracking down on false advertising and is already bringing cases against a number of large companies, both local ones and multinationals.
by Claudio Murri
In the context of the EIF “The Digital World towards 2040: Challenges ahead for Europe" report, this online conversation dove into the economic and societal impact of tokenization. This conversation featured Juan Jimenez, Head of Digital Public Policy at Santander. The takeaways of this event will contribute to the ad-interim report “The Digital World towards 2040 – Economy trends”, which will be part of the wider report on “The Digital World towards 2040: Challenges ahead for Europe".
Each year, we invite Members of the European Parliament to an #MWC deep-dive here in Barcelona. Together with the GSMA, we offer MEPs the chance to get a hands-on experience of cutting-edge technology devices, to learn about the latest trends and innovations in mobile technology and to engage with experts on the field.
We meet with representatives of key players in the sphere of technology to exchange views on how innovation and connectivity can change our lives. This year our tour was packed with many interesting demos, from AI-powered networks solutions, sustainability, 6G to Metaverse, Holograms etc.
MWC Barcelona is the largest and most influential event for the connectivity ecosystem and we look forward to be back again next year.
A new #EIFasksMEPs episode is out! Eva Maydell MEP answered all our questions on the European Chips Act.
#EIFasksMEPs aims to be an opportunity for our Political members to share views on a topic of choice, in the format of a professionally filmed interview.
Learn more at www.internetforum.eu
A new #EIFasksMEPs episode is out! Dragos Tudorache MEP answered all our questions on the AI Act and the Transatlantic cooperation on Artificial Intelligence.
#EIFasksMEPs aims to be an opportunity for our Political members to share views on a topic of choice, in the format of a professionally filmed interview.
Learn more at www.internetforum.eu
A new #EIFasksMEPs episode is out! Pilar del Castillo MEP did a great job answering all our questions on the "Challenges of the Data Economy". An MEP with the EPP group from Spain, member of the Committee on Industry, Research and Energy (ITRE) and substitute of the Committee on the Internal Market and Consumer Protection (IMCO), Pilar del Castillo has recently been appointed as Rapporteur for the ITRE Committee on the Data Act.
#EIFasksMEPs aims to be an opportunity for our Political members to share views on a topic of choice, in the format of a professionally filmed interview.
MEP Kaili is a member of the Committee on Industry, Research and Energy and substitute of the Special Committee on Artificial Intelligence in a Digital Age, chairing the STOA Panel, and her work focuses on new technologies and particularly AI. #EIFasksMEPs aims to be an opportunity for our Political members to share views on a topic of choice, in the format of a professionally filmed interview.
Learn more at www.internetforum.eu
The first episode of our new #EIFasksMEPs project features Ivan Stefanec, MEP with the EPP Group and EIF Programming Committee Co-Chair, with whom we discussed "SMEs and digital transformation".
As a member of the IMCO Committee in the European Parliament, MEP Stefanec's work focuses on SMEs, employment, entrepreneurship and the Digital Single Market. #EIFasksMEPs aims to be an opportunity for our Political members to share views on a topic of choice, in the format of a professionally filmed interview.
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On 18 February 2020, EIF hosted a lunch debate where participants discussed the interplay between encryption, data protection and law enforcement.
The debate was hosted by MEPs Patrick Breyer and Rasmus Andresen and featured the following speakers:
- Maximilian Schubert, President of EuroISPA
- Ceren Ünal, Regional Policy Manager Europe, Internet Society
- Birgitta Jónsdóttir, Internet Archive Fellow, Electronic Frontier Foundation
- Bert Hubert, Founder of PowerDNS
- Cathrin Bauer-Bulst, Acting Head of the Cybercrime Unit, DG HOME, European Commission
On 21 November 2017, EIF & MEPs Pilar del Castillo and Eva Kaili hosted a debate to discuss the impact of Brexit on data flows. Disruptions could not only affect business activities whether in goods and services, but also R&D, the academic world, government lead projects and many public services. In this #EIFAsks video, MEPs Pilar del Castillo and Daniel Dalton, representatives from Vodafone and BTGroup – which heavily rely on uninterrupted data flows – and Giles Derrington from Tech UK – which represents the interests of UK tech companies, assess Britain’s options to avoid disruption on data flows in a post-Brexit scenario.
This is 360 video made during the EIF-EU40 visit to the Silicon Valley. For the best viewing experience please use Chrome browser or your phone.
A delegation of 15 Members of the European Parliament* is on a tour of Silicon Valley (18-21/07/16) organised by the European Internet Forum (EIF) and EU40 under the title 'ICT Innovation & Entrepreneurship: the Road to the Valley'.The second day included visits and meetings at Stanford University (Hosts: Dr. Burton Lee), AT&T Foundry, Facebook, SAP Labs and Samsung. *Lambert van Nistelrooij (NL) - head of delegation Michal Boni (PL)Franc Bogovic (SI)Krzysztof Hetman (PL)Cătălin-Sorin Ivan (RO)Ivana Maletic (HR)Miroslav Mikolášik (SK)Sorin Moisa (RO)Cora van Nieuwenhuizen (NL)Andrey Novakov (BG)Jan Olbrycht (PL)Ivan Štefanec (SK)Ana-Claudia Tapardel (RO)Tomáš Zdechovský (CZ)Neena Gill (UK) - on 21/07/16
A delegation of 15 Members of the European Parliament* is on a tour of Silicon Valley (18-21/07/16) organised by the European Internet Forum (EIF) and EU40 under the title 'ICT Innovation & Entrepreneurship: the Road to the Valley'. The first day included visits and meetings with Neumann Society, Ericsson, Intel, Cisco, eBay, Apple and Sky Ventures. *Lambert van Nistelrooij (NL) - head of delegation Michal Boni (PL)Franc Bogovic (SI)Krzysztof Hetman (PL)Cătălin-Sorin Ivan (RO)Ivana Maletic (HR)Miroslav Mikolášik (SK)Sorin Moisa (RO)Cora van Nieuwenhuizen (NL)Andrey Novakov (BG)Jan Olbrycht (PL)Ivan Štefanec (SK)Ana-Claudia Tapardel (RO)Tomáš Zdechovský (CZ)Neena Gill (UK) - on 21/07/16
A delegation of 15 Members of the European Parliament* is on a tour of Silicon Valley (18-21/07/16) organised by the European Internet Forum (EIF) and EU40 under the title 'ICT Innovation & Entrepreneurship: the Road to the Valley'.The third day included visits and meetings at Microsoft, Google, Amazon, Symantec, Nokia and Deutsche Telekom T-Labs. *Lambert van Nistelrooij (NL) - head of delegation Michal Boni (PL)Franc Bogovic (SI)Krzysztof Hetman (PL)Cătălin-Sorin Ivan (RO)Ivana Maletic (HR)Miroslav Mikolášik (SK)Sorin Moisa (RO)Cora van Nieuwenhuizen (NL)Andrey Novakov (BG)Jan Olbrycht (PL)Ivan Štefanec (SK)Ana-Claudia Tapardel (RO)Tomáš Zdechovský (CZ)Neena Gill (UK) - on 21/07/16
A delegation of 15 Members of the European Parliament* went on a tour of Silicon Valley (18-21/07/16) organised by the European Internet Forum (EIF) and EU40 under the title 'ICT Innovation & Entrepreneurship: the Road to the Valley'.The fourth (and last) day included visits and meetings at the German Accelerator, Yelp, Orange Fab, Uber, EIT Digital and Allied for Startups. *Lambert van Nistelrooij (NL) - head of delegation Michal Boni (PL)Franc Bogovic (SI)Krzysztof Hetman (PL)Cătălin-Sorin Ivan (RO)Ivana Maletic (HR)Miroslav Mikolášik (SK)Sorin Moisa (RO)Cora van Nieuwenhuizen (NL)Andrey Novakov (BG)Jan Olbrycht (PL)Ivan Štefanec (SK)Ana-Claudia Tapardel (RO)Tomáš Zdechovský (CZ)Neena Gill (UK) - on 21/07/16
On 18 November, 2014 Sir Tim Berners Lee, the father of the internet, discussed the future of the internet with EIF members & friends, looking at the threats to the web’s wide-open spaces and addressing the most important question: what web do we want?
On January 29th, EIF invited MEPs, Members and friends for an exchange of views on the future of the EU Digital Single Market.
In this highlights video, EU Commissioner Mariya Gabriel and Ambassador Luminita Odobescu, Permanent Representative of Romania to the EU share their views on the EU Digital Single Market.
On 19 February 2019, Pilar del Castillo MEP and EIF invited members for an exchange of views on how Europe can succeed against China and the US in the global race for AI leadership.
On 20 February 2019, MEP Lambert van Nistelrooij and EIF invited members for an exchange of views on how modern technologies can warn and protect EU citizens in case of emergency.
On 5th March 2019, Michal Boni MEP and EIF invited members for an exchange of views and provide insights and real life examples of how digitisation is impacting European healthcare.
In this short highlight video, Michal Boni MEP, Dr. Thomas Kostera from Bertelsmann Stiftung and Breda Corish of Elsevier provide insights and real life examples of how digitisation is impacting European healthcare.
What are the key challenges and opportunities that digital transformation brings to EU taxation?
On 12 November 2019, Ivan Stefanec MEP invited EIF members for a discussion on this timely topic. The debate featured the following speakers:
In 2019 EIF invited members to exchange views on the regulatory obstacles Banks and FinTechs are facing in the Digital Era as well as how to ensure that competition, data privacy and security will empower the consumer and SMEs while allowing the sector to lead in innovation.
The debate, titled "The digital transformation of financial services", was chaired by MEP Pilar del Castillo and featured the following speakers:
On the occasion of the World Refugee Day on 20 June 2018, MEP Julie Ward exchanged views on ’Refugees and the role of the Internet and ICTs' with prominent speakers and EIF members at the European Parliament in Brussels. EIF asked what more we can do to improve refugee life with ICTs. Speakers: - Veronique de Leener, Founder and Director of MAKS vzw in Brussels - Jenny Casswell, Insights Manager of 'Mobile for Humanitarian Innovation Programme', GSMA - Elie Ayoub, Chief of ICT Emergency Preparedness and Response, UN Refugee Agency (UNHCR) - Mike Carter, Vice-President Operations at INMARSAT; Team Rubicon volunteer
On 19 June 2018, MEP Emilian Pavel exchanged views on 'Artificial Intelligence and Ethics' with prominent speakers and EIF members at the European Parliament in Brussels. - Leo Kärkkäinen, Chief AI Officer at Nokia and Professor on AI at Aalto University - Lucilla Sioli, Director, Digital Industry, DG CNECT, European Commission - Prof Raja Chatila, Chair of the IEEE Global Initiative for Ethical Considerations in AI and Autonomous Systems EIF asked them what Europe’s priorities should be to help ensure AI is developed globally to respect human rights and freedoms.
On 15 May 2018, MEP Adina-Ioana Valean, Chair of ENVI Committee (Environment, Public Health and Food Safety) exchanged views on technology driving sustainability and the role of e-Mobility with EIF and EEF Members and friends. In this #EIFasks video we asked MEP Valean, European Commission Energy Policy Director Megan Richards, Enel Head of e-Mobility Alberto Piglia and Uber Public Policy Associate Laurin Sepoetro what role EU policy must play to accelerate the development of e-mobility and what specific steps need to be taken.
On 25 April 2018, MEP Julie Ward and EIF invited MEPs, EIF Members and friends, to exchange views on Cultural Heritage and innovation. In this EIFAsks video, MEP Julie Ward, the European Commission Head of Unit DG RTD Birgit de Boissezon, Cristina Mussinelli, Secretary General of LIA Foundation (Italian Accessible Books), on Rombouts, former Mayor of 's-Hertogenbosch and Member of the European Heritage Label Expert Panel and Eleanor Kenny, Head of Communications, Europeana Foundation discussed cultural heritage and innovation.
On 24 April 2018, MEP Pilar del Castillo and EIF invited MEPs, EIF Members and friends, to exchange views on the impact of Internet of Things on European industries. In this EIFAsks video, MEP Pilar del Castillo, the European Commission Director for the Future Networks Directorate Pearse O'Donohue, Justin Hobbs, from Zebra Technologies and Thomas Walloschke from the Alliance for the Internet of Things Innovation discussed successes and challenges the Union faces in bringing digitalization to Europe’s traditional manufacturing industries.
On 20 March 2018, MEP Pilar del Castillo and EIF invited MEPs, EIF Members and friends, to exchange views on the proposed EU Cyber Security Act, and a much needed global approach. In this EIFAsks video, MEP Angelika Niebler (EP rapporteur on the file), the European Commission Director for Cybersecurity Despina Spanou and Ilias Chantzos from Symantec, confer upon the Commission's initiative to counteract future cyber threats and attacks.
On 30 January 2018, EIF & MEPs Pilar del Castillo and Michal Boni hosted an exchange of views with European Commissioner for Research, Science and Innovation, Carlos Moedas, on the impact of digital transformation in the fields of research and innovation. Digital technologies have developed tremendously in recent years. In this short interview, Commissioner Moedas gives us an overview of the progress made towards the implementation of the Digitasing European Industry initiative.
On 23 January 2018, EIF & MEPs Catherine Stihler and Brando Benifei invited members & friends to debate on Copyright in the EU Digital Single Market. The reform of EU copyright rules has been a long running and hotly debated topic within the European institutions. In this EIFAks MEP Brando Benifei and stakeholders from the publishing industry, the academia and the libraries put forward their views on how the EU could make a balanced copyright framework for the Digital Single Market.
On 10 January 2018, Viviane Reding MEP and former VP of the European Commission, invited EIF members & friends to debate on the importance of language access to the Internet. In this EIFAsks MEPs Viviane Reding and Algirdas Saudargas, the author of the IDN World Report and representatives from CENTR and Facebook, reflect on how to preserve multilingual diversity in the internet.
On 6 December 2017, EIF and MEP Julie Ward invited members and friends to debate on the European Commission’s strategy to mainstream digitalisation into development policy. In this EIFAsks video MEP Julie Ward, Lars-Erik Forsberg from the European Commission and representatives from the Telecom industry discuss ways in which the ICT sector could support “Digital4Development”, the EU’s strategy to mainstream digitalisation into development policy.
On 21 November, EIF & MEPs Pilar del Castillo and Eva Kaili hosted a debate to discuss the impact of Brexit on data flows. Disruptions could not only affect business activities whether in goods and services, but also R&D, the academic world, government lead projects and many public services. In this #EIFAsks video, MEPs Pilar del Castillo and Daniel Dalton, representatives from Vodafone and BTGroup – which heavily rely on uninterrupted data flows – and Giles Derrington from Tech UK – which represents the interests of UK tech companies, assess Britain’s options to avoid disruption on data flows in a post-Brexit scenario.
On 18 October 2017, EIF & MEP Eva Kaili hosted a debate to explore blockchain technology, its range of applications, the way it transforms value chains in every aspect of our life and reliable ways to build and preserve trust and security for its users. In this #EIFAsks video, MEP Eva Kaili, the renowned blockchain expert Dr Julian Hosp, Peteris Zilgavis from the European Commission, and representatives from companies developing blockchain applications and solutions such as IBM or Pro-civis, comment on the different approaches to regulating this disruptive technology.
On 26th September, EIF & MEP Pilar del Castillo hosted an exchange of views with European Commissioner for Digital Economy and Society, Mariya Gabriel, on her policy priorities and future initiatives. In this short interview, Commissioner Gabriel gives us an overview of the next steps of the EU Digital Agenda; highlights the main benefits the European Electronic Communications Code will bring to citizens and business; and how the Commission plans to tackle current and future cyber threats with the recently approved cybersecurity package.
On 27th September, EIF & MEP Lambert Van Nistelrooij hosted a debate on innovation, mobile commerce and the future of retail in the European Parliament, Brussels. The debate discussed trends in e-commerce and multi-channel retailing; the future of payments; and challenges for policymakers. In this #EIFAsks video, MEP Lambert Van Nistelrooij, Margriet Keijzer from the Dutch Retail Association, Peteris Zilgalvis from DG CONNECT at the European Commission and Matthew Mayo from MasterCard comment on how Europe can foster e-commerce solutions.
On 5th September 2017, EIF and MEPs Pilar del Castillo & Michal Boni, hosted a debate on cybersecurity. The European Union has recently witnessed major security incidents impacting government systems, critical infrastructures, as well as businesses and other public and private organisations of all sizes across several countries. In this #EIFAsks video, MEPs Pilar del Castillo and Michal Boni, Dr. Hugh Thompson from Symantec and Axel Petri from Deutsche Telekom’s share their views on Europe’s main challenges in the sphere of cybersecurity.
On 21st June 2017, EIF & Michal Boni MEP hosted a debate on the future of #eHealth in the European Parliament in Brussels. In a context of budget constraint, new healthcare technologies are considered to be key enablers for the sustainability and quality of EU healthcare services. The debate discussed key factors for digital health development and new possibilities involving the use of patients’ data. In this #EIFAsks video, Michal Boni MEP, Prof. Dariusz Dudek, a renowned cardiologist, and experts on mHealth solutions from MedApp, ACT - the App Association, and the European Specialist Printing Manufacturers Association, share solutions and their views on digital health.
On 31st May 2017, EIF & Lambert van Nistelrooij MEP hosted a debate on the future of #urbanmobility. To make this future a reality, policymakers, cities, citizens and stakeholders will have to work together to embrace digital innovation and unleash the synergies of different modes of transportation. In this #EIFAsks video, MEPs Lambert van Nistelrooij and Michal Boni, and experts on urban mobility from Uber, the Czech Permanent Representation, the International Association of Public Transport and the European Passenger Federation share their views on the future of transport.
On 26 April 2017, EIF & Carlos Zorrinho MEP hosted a debate in the European Parliament on e-Government. Despite the huge advances in technology in recent decades, the reality is that many public administrations have not evolved so much towards e-Government. In this #EIFAsks video, MEP Carlos Zorrinho, the Estonian Government CIO, representatives from the European Commission and local governments and other stakeholders share their views on how European governments can accelerate the digital transformation of public services in order to increase efficiency and effectiveness.
On 25 April 2017, EIF & Pilar del Castillo MEP and EIF Chair debated on #connectedcars. Participants tackled questions such as collaboration within the telecoms industry, user expectations or the challenges for car manufacturers. In this #EIFAsks video, MEP Pilar del Castillo , European Commission official DG CONNECT Eddy Hartog , and representatives of the car, tech and telecom industries.
On 29 March 2017, EIF and MEPs Brando Benifei and Victor Negrescu hosted a debate to discuss the growing need for digital skills to participate in modern society. In this #EIFAsks video, MEPs Brando Benifei and Victor Negrescu, representatives of the European Commission, Public Libraries and Telecentre-Europe talk about how to develop digital skills in Europe.
On 28 March 2017, EIF and Eva Kaili MEP hosted a debate to discuss how the Fintech revolution is transforming digital economics and the economy. In this #EIFAsks video, MEPs Eva Kaili, Catalin-Sorin Ivan and Neena Gill, European Commission Director General Roberto Viola DG CONNECT and representatives of the financial and technological industries share their views on wether Europe is leading or lagging in the development of Fintech technologies and rollout.
On 23 March 2017, EIF and Carlos Zorrinho MEP hosted a debate to discuss the EU pilot project WIFI4EU and how it could help close the digital divide. In this #EIFAsks video, MEP Zorrinho, representatives of the European Commission, Public Libraries and members of the technological industry discuss all aspects of the WIFI4EU initiative including funding and available technologies to make it happen.
On 8 February 2017, EIF and Pilar del Castillo MEP hosted a debate to discuss the best approach to enable data flows within EU to future-proof the EU Digital Single Market. In this #EIFAsks video, representatives of the European Commission, two Member States and the start-up community share their views on the new Commission communication and what needs to be done to enable data economy in Europe.
On 8 February, MEPs Axel Voss and Michal Boni hosted a debate to explore as to whether the co-existence of the General Data Protection regulation and a revised e-privacy Directive is feasible or whether it creates unnecessary overlap and legal uncertainty. In this #EIFasks video, policy makers, industry and consumer rights representatives share their views about balancing the privacy/security conundrum.
On 7 February 2017, EIF and Victor Negrescu MEP invited representatives from various content creation and distribution industries to gather their views on the copyright reform. Last September, the European Commission published its highly anticipated proposal to reform the EU copyright rules: the proposal for a directive on copyright in the Digital Single Market. In this #EIFAsks video speakers present their business priories and needs for the new set of the copyright rules.
On 24 January 2017, EIF and Pilar del Castillo MEP invited a panel of experts to talk about the most important European policy issues raised by the spread of open service platforms. The open service platforms ecosystems are a catalyser for economic opportunities and jobs. Europe is ready to lead such new technologies based on open platforms.
This summer a delegation of 15 Members of the European Parliament* went on a tour of Silicon Valley (18-21/07/16) organised by the European Internet Forum (EIF) and EU40 under the title 'ICT Innovation & Entrepreneurship: the Road to the Valley'. In this video MEPs share the key learning points they are bringing back to Europe.
On 30 November 2016, MEPs Emilian Pavel and Michal Boni invited EIF members and friends to a debate on this new phenomenon and discuss the framework for future cooperation between humans and robots. The emergence of robotics in our everyday life might have sounded, until recently, like science fiction, but it has now become part of our reality. Europe is a leading continent in the R&D of robotics and AI, however this already raises concerns related to the ethical considerations.
On 9 November 2016, EIF and EU40 have brought 15 MEPs on a study visit to Silicon Valley. Study visit participants and EIF and EU40 members and friends met and discussed what Europe has been doing to help start-ups and scale-ups overcome their biggest challenges and what take-aways are still relevant from Silicon Valley’s famous ecosystem. In this video the panelists of the debate answer key questions: is the Silicon Valley model still relevant for Europe and what are the most important missing ingredients we should focus on?
On 8 November 2016, EIF and Michal Boni MEP hosted a panel of experts in the European Parliament to talk about the future internet connectivity needs in Europe, 5G obstacles and promises. In September 2016, the European Commission launched a plan to boost EU efforts for the deployment of 5G infrastructures and services across the Digital Single Market by 2020. Yet in Europe today we still have around 7 million homes who lack Internet connectivity.
On 19 October 2016, EIF and Victor Negrescu MEP invited representatives of business and social organisations to discuss the role of Digital Platforms in today's society. During the debate a number of examples were named of how Digital Platforms eliminate the social and economic barriers for different members of the society. In this video the speakers of the debate share their thoughts on what should be the highest EU policy priority to help drive for the uptake of digital platform technologies?
On 18 October 2016, the European Internet Forum and the European Energy Forum organised a joined debate at the European Parliament to look into the regulatory aspects of Smart Energy. The EU's Energy Sector is going though the digital revolution. It is hoped that the "marriage" of the Energy Sector and the Digital Market will enable Smart Energy for all Europeans, making every individual in charge of one's personal energy consumption. #EIFAsks: What should be the highest EU policy priority to help drive the uptake of Smart Energy technology?
On 27 September 2016, Sabine Verheyen MEP hosted a debate with broadcasters, content creators and distributors in the European Parliament.The Audiovisual Media Services Directive (AVMSD) has promoted an open, diverse and vibrant audiovisual media sector in Europe. However, this environment is undergoing profound and rapid change. Citizens have access to audiovisual content on an increasing variety of devices - linear and on-demand - over different networks and on different platforms. Developments are changing audiences’ consumption patterns as well as the value chain, structuring the overall audiovisual offer and influencing users’ access to content. EIF asked the panel which adjustments are necessary to existing rules in the AVMSD to ensure that citizens will continue to enjoy a diverse and pluralistic European content offer?
On 29 June 2016, EIF and Kaja Kallas MEP invited a panel of small and big business representatives as well as a tax authority from Estonia to share their views on how to find an easy way for companies to pay taxes for their activities in Europe.Companies often feel discouraged from doing business across the EU as dealing with 28 different tax systems (in different languages) requires a lot of time and resources. With a rapid growth of the digital economy this issue has to be discussed at European level.
On 28 June 2016 MEPs, EIF Members and friends met the EU Commissioner Carlos Moedas for an exchange of views on his policy priorities and future initiatives. EIF used this opportunity to have a few words with the Commissioner on the innovation and innovators in Europe and how EU policy can help them.
On 16 June 2016, EIF & Lambert van Nistelrooij MEP invited a panel of entrepreneurs to talk about what it is like to scale up in Europe. Startups have been blossoming across Europe for a while now. Some of them have become success stories, some can call themselves a “unicorn”, many of them are not European any longer because were obliged to move outside Europe and/ or give up ownership to find the money to scale up. The lagging European economy cannot be revived solely on the basis of a thriving ecosystem for startups. The EU needs to offer an environment nursing scale-ups and just replicating Silicon Valley is not an option. Before the debate kicked-off EIF asked them what steps can be taken to improve the policy climate for the scalability of European start-ups?
On 15 June 2016, Angelika Niebler MEP invited Renate Nikolay, Head of the Cabinet of Commissioner Vera Jourova, Daniel Fesler from Baker McKenzie, and John Frank from Microsoft, to discuss what Europe needs to fully enjoy the economic advantages of data enabled transatlantic businesses, while ensuring its citizens right to privacy. In the coming days the European Commission will announce the Privacy Shield deal - an outcome of the negotiations with the US counterpart on data transfers across the Atlantic. EIF asked the panellists does the Privacy Shield as it stands solve Europe’s problem?
On 25 May 2016, Lambert van Nistelrooij, MEP and EIF Steering Committee member, invited representatives from the European Commission, Smart City of Amsterdam and industry to look deeper into the opportunities and issues around this topic. Europe is home to a small number of Smart Cities who have leveraged telecommunications technologies to optimize the way they function, reduce waste & tap whatever efficiencies are to be had from innovatively deploying ICTs. People living and working in Smart Cities not only can enjoy the benefits of convenient living but also innovate and develop new Smart Cities technologies, applicable around the globe. Before the debate started we asked the panel how can Europe take greater social and economic advantage of digital tools and technologies for the organisation of urban space and society? And this is what they had to say...
On 24 May 2016, Pilar del Castillo MEP invited civil society, industry and policy makers to address the importance of trust and cyber-security.An increasing number of cyber attacks makes us worry about our safety online. Consumers trust is crucial for the digital economy to function. EIF seized the opportunity to ask the speakers if we are gaining or losing ground in the race to contain threats to our cyber-security and this is what they had to say...
At the recent Mobile World Congress EU unveiled its vision for 5G and a goal to become a global leader in 5G implementation. Shortly after the MWC (16/03/2016), EIF brought together industry and policy-makers to identify the policy and regulatory requirements needed to overcome fragmentation, foster inter-sector collaboration and make the vision for Europe a reality in a realistic time frame so that Europe does not lag behind other regions of the world. To better understand European policy makers and businesses vision for 5G, we asked them what more can be done to ensure EU's global 5G leadership position. Watch the video to see what they had to say...
On 16 February EIF & Sabine Verheyen MEP invited a diverse panel of speakers to share their thoughts on the Content Portability in the EU. Academics, industry representatives and consumer rights watchdog discussed European Commission's recent cross-border portability regulation proposal. To better understand what's at stake and how various groups will be affected, we asked the prominent speakers to share their views on consumers right to content portability in the EU.
EIF kicked off 2016 with a debate on the Digital Service Platforms in the European Parliament (26/01/2016). A crowded room once again proved that this topic is a priority for many EU stakeholders. What attitude toward digital platforms European legislators should take today - we asked the chairing MEP Michal Boni and the speakers of event to share their views in this video.
On 25 September 2018, MEP Pilar del Castillo and EIF invited MEPs, EIF Members and friends to exchange views on how the EU can help bridge the gender gap in technology.
In this short highlight video, MEP Pilar del Castillo, Elizabeth Crossick of RELX Group, Lora Borissova from EU Commissioner Gabriel's cabinet, Caroline Chavier of Voodoo.io, Egle Nemeikstyte of Blockchain Centre Vilnius and Melissa Rancourt from Greenlight for Girls share their views on what could be done in the future to help more women have the opportunity to succeed.
On 26 September 2018, MEP Ivan Stefanec and EIF invited MEPs, EIF Members and friends to exchange views on the current opportunities and challenges that EU SMEs are facing.
In this short highlight video, MEP Ivan Stefanec, David Goodridge of Mastercard, Horst Heitz of SME Europe, Lenard Koschwitz from Allied for Startups and Dr. Max Lemke from the European Commission share their views on how SMEs are adapting to digitalisation, how startups and SMEs can work together and how policymakers can support SMEs in becoming more digital.
On 16 October 2018, EIF hosted a lunch debate on ‘The impact of GDPR on cybersecurity and on the development of the Internet’ chaired by Peter Kouroumbashev MEP and EIF Member.
In this short highlight video, MEP Peter Kouroumbashev, Steve Purser from ENISA, Gregory Mounier of Europol and Ilias Chantzos of Symantec share their views on how GDPR has impacted cybersecurity and the development of the Internet.
On 29 November 2018, EIF had the pleasure to meet Casper Klynge, the world's first Tech Ambassador, in order to exchange views on #techplomacy, future #digital trends and geopolitical #tech trends with a focus on Europe's position.
On 5 December 2018, MEP Lambert van Nistelrooij and EIF invited MEPs, Members and friends for an exchange of views on "The growing role of social media in EU citizens' engagement and democracy".
On 6th February 2019, MEP Brando Benifei and EIF invited MEPs, members and friends for the Brussels Pre-Launch of the Startup Europe Mediterranean, a project which aims to make a significant step forward as it links together different EU priorities: startups, investment but also the strategy for the Mediterranean as a geo-strategic area with innovation at the centre of the neighbourhood policy, development and cooperation and migration.
In this short highlight video, MEP Brando Benifei, Isidro Laso-Ballesteros from the European Commission, Gianpiero Lotito of FacilityLive, Zineb Rharrasse of Startup Maroc and Rasha Tantawy of TIEC share their views on the added value that Startup Europe Mediterranean can bring to the current landscape.
In 2019 EIF invited members to exchange views on how the EU can safeguard democracy in the Digital Age.
The debate, titled "Digitization and the defense of democracy", was chaired by MEP Roza Grafin von Thun und Hohenstein and featured the following speakers:
In 2019 EIF and Pilar del Castillo MEP invited MEPs, members and friends to share views on the key issues Europe is facing in realising its very high capacity connectivity.
The debate, hosted by Pilar del Castillo MEP and EIF Chair, took place on the 8th of October and featured the following speakers:
On 24 September 2019, Pilar del Castillo MEP and EIF invited members to kick off the new parliamentary season by discussing the "Top 10 Digital Trends that will shape Europe's future and demand Political Leadership".
In this short highlight video, MEP del Castillo, Roberto Viola of the European Commission and Jim Cloos from the EU Council share their views on EU's digital policy priorities.
On 9 October 2018, MEP Pilar del Castillo and EIF invited MEPs, EIF Members and friends for an exchange of views with Elzbieta Bienkowska, EU Commissioner for Internal Market, Industry, Entrepreneurship and SMEs, on the Future of Work.
In this video, some of our leading MEPs explain what EIF is invite Members of the European Parliament interested in digital policy topics to join EIF, "one of Brussels' most important fora for debate".